GENERAL

This class is team-based. You apply as a team. You will be interviewed as a team. You will be admitted as a team. Working and studying will be done in teams. Teams must submit a proposal for entry before the class begins. Projects must be approved before the class.

Teams will self-organize and establish individual roles on their own. In addition to the instructors and RAs, each team will be assigned a mentor (an experienced entrepreneur, service provider, or investor), a point of contact from the problem sponsor, and a military liaison officer to provide assistance and support.

 


Enrollment

  • Up to eight teams of 3-5 graduate students from any school or program will be admitted.
  • Teams must submit an application and interview with the teaching team prior to registration.
  • Your entire team must attend the interview and first class to be enrolled.
  • Admitted teams must submit a Mission Model Canvas and interview with the teaching team prior to the class start date.  
  • After the Information Session, you will be given the problem sets and application instructions.

 

Students

  • Priority is given to Georgetown graduate students. Non-students can serve as advisors to the teams.
  • Exceptions for team size and external members will be made on a case-by-case basis.
  • There are no remote options for this course – you must take the class on campus.
  • This is very intense class with a very high workload. We expect you to invest at least 10-15 hours per week.

Attendance & Participation

  • You cannot miss the first class without prior approval.
  •  If you cannot commit to 10-15 hours per week outside the classroom, this class is not for you.
  • The startup culture at times can feel brusque and impersonal, but in reality is focused and oriented to create immediate action in time – in cash-constrained environments.
  • If during the semester you find you cannot continue to commit the time, immediately notify your team members and teaching team and drop the class.
  • If you expect to miss a class, please let the RAs and your team members know ahead of time via email.
  • We expect your attention during our presentations and those of your fellow students. If you’re getting bored, tired or inattentive step outside for some air. If we see you reading email or browsing the web we will ask you to leave the class.
  • We ask that you use a name card during every session of the quarter.
  • During your classmates’ presentations you will be required to give feedback online. Please bring a laptop to every class and be prepared to give your undivided attention to the team at the front of the room. 

 

Deliverables

Meaningful customer discovery requires the development of a minimum viable product (MVP). Therefore, each team should have the applicable goal of the following:

Product Deliverables:

  • Teams building a physical product must show us a costed bill of materials and a prototype.
  • Teams building a web product need to build the site, create demand and have customers using it.
  • Teams building a mobile product are expected to have working code and have customers using it.
  • Teams building a service or policy product are expected to have customers using the service or adopting the policy.
  • Your weekly blog narrative is an integral part of your deliverables. It’s how we measure your progress.
  • Your team will present a weekly in-class PowerPoint summary of progress.